Diseño de programas de voluntariado vinculados al turismo comunitario para la reactivación económica de la comunidad Pulinguí Centro, cantón Guano, provincia de Chimborazo.

Abstract

This technical project proposed the development of volunteer programs linked to community tourism in Pulinguí Centro community, San Andrés village, canton Guano. This study determined the profile demand, also the community needs were analyzed to structure the programs and established an operation, monitoring, and evaluation of the volunteer programs. In addition, the project was carried out through the characterization of the community and the analysis of volunteer tourism offers. The market competition and niches were carried out. To determine the community's needs, secondary sources were reviewed, such as the Development and Territorial Planning (PDOTs) from the canton, the village, the community, and other related documents, to obtain the first database and contrast it with primary information through interviews and meetings. with key people to verify the real needs and requirements. This was followed by the structuring of the volunteer programs, where each requirement was systematized. Subsequently, to establish an operational structure, and evaluation of the programs, process diagrams were drawn up and parameters were determined, such as monitoring and evaluation of results and impacts. and finally, indicators were identified that allowed for exante and expost evaluation. As a result, it was determined that the profile of the volunteers is mostly foreign university students, aged 20 years and older. Therefore, the needs assessment identified environmental, social, cultural, economic, and tourism needs, Six volunteer programs were developed in a technical manner, as well as an operating, monitoring, and evaluation. To sum up, the 6 volunteer proposals can be implemented within the community to offer and help the economic reactivation of the community so it is recommended to implement the volunteer programs.