Diseñar un proyecto de factibilidad para la creación de una hostería campestre, en la provincia de Chimborazo, cantón Alausí, comunidad Chivatúz, para incentivar al turismo alternativo comunitario en el periodo 2012-2013

Abstract

We performed feasibility for the creation of a country guesthouse in the province of Chimborazo, Alausí town, Chivatuz, to encourage alternative tourism community through the generation of jobs and in the town. The study of the field determined the potential demand, the taste and preferences of the customers, the Price of the products and services that will be offered, by applying surveys using the field research investigation method as a source of information. The document contains the following topics, technical study which describes the company size, geographic location, equipment and materials necessary for creating the lodge setting, legal framework which determines the legal term limited liability company which it will be its principal, financial economic study, the primary investments will be determined with an amount of 362,314.664, the details of the calculation of the rate of return on sales by 32.16, and finally the time inversion recovery is of 3 years and 2 days since the Project has a payback period of 5 years . We recommend the implementation of the Project since in the Economic and financial study it was determined the idea of the business is profitable