Diseño de una ruta turística para la parroquia Tres de Noviembre, cantón La Joya de los Sachas, provincia de Orellana.

Abstract

The present research focused on designing a tourist route to Tres de Noviembre parish, to publicize the potential from town, taking advantage of natural resources, and thus promoting tourism and boost its economy. It carried out a research documentary, field, and descriptive, the approach was mixed, and the techniques used were documentary review, direct observation, interview, and survey. The situational diagnosis from parish was used to analyze the important data of attractions. For designing the route, step two Manual for the Generation of Tourist Routes, and Itineraries from Ministry of Tourism (MINTUR) was considered. Also, its environmental viability was evaluated by applying Lázaro Lagos matrix. For the unit of analysis, those in charge of and involved in the tourism sector and visitors were considered, obtaining 88 visitors as a sample for the survey. The results obtained were tabulated in Excel and represented in graphs with their equivalent percentages, giving up comprehensible answers about the tourist sites. Based on this, a full day package was offered for ten people, which included four tourist attractions, integrated transportation, guide and food services, and ecotourism and nature tourism activities. It concluded that Tres de Noviembre parish has great tourism potential and adequate access to its attractions, besides, that the product did not generate a major environmental impact, so it was environmentally and socioeconomically viable. It is recommended that the committee of key tourism management stakeholders proposed for the project implement an environmental management plan to counteract the negative impacts from route, define technical standards for sustainable use, and create mitigation and restoration measures for these resources.