Creación de un sushi delivery en la ciudad de Riobamba provincia de Chimborazo

Abstract

The main objective of this study was the development of a Japanese food delivery startup in Riobamba city, province of Chimborazo Province. The methodology applied was qualitative and quantitative, with the application of a market study based on research surveys, through which the existence of an unsatisfied demand was determined. Within the technical study of the venture, several topics were addressed, such as the standard recipe, production costs and expenses. In the administrative study, the expenses and investments of the commercial area were identified; The legal study described the different regulations and laws that indicate the rights and obligations of an entrepreneur in the commercial, industrial and service areas, and the tax guidelines under the RISE. In the environmental study, it was determined that, being a small company, it does not generate a notable impact on the environment. Finally, within the financial study, the costs and expenses for the start-up of the project were analyzed, determining the feasibility of undertaking ARIGATO SUSHI, based on an initial investment of 7,535.88, a NPV of $24,750.96, an IRR 110 %, an investment recovery period (PRI) of 2.6545 years and a cost-benefit ratio higher than 1. Based on this information, it is concluded that this business is feasible.