Modelo de gestión financiera para garantizar la sustentabilidad de la compañía de transporte Contrashu C.A., del cantón Shushusfindi, provincia de Sucumbíos

Abstract

The purpose of this research work was to design a financial management model for CONTRASHU C.A. Transportation Company, in Shushufindi canton of Sucumbíos province, with the purpose of contributing to management decision making, improve administrative and financial management and thus guarantee the economic sustainability of the company. The methodology of the work began with a qualitative and quantitative approach through inductive, deductive, and synthetic methods and techniques such as the survey applied to shareholders and interviews with the President and Manager of the company, where relevant information was obtained that contributed to suggest the structure of the proposed model. With the information provided and the application of different methods of analysis, it was possible to determine the real situation of the company, where the following features were highlighted: the company did not have a structural organization chart or a functions manual, it did not have administrative-financial tools or instruments to support decision making. Based on the results obtained prior to the analysis, a financial management model adapted to the company's needs was designed. The main conclusions determine that the company can be sustainable as long as it adapts technical processes. It is recommended that CONTRASHU C.A. Transportation Company, implement the present financial management model since it consists of the design of the structural organization chart, a manual of functions to better define the activities carried out within the company, horizontal and vertical analysis and application of financial indicators to have a diagnosis of the current situation, establishment of strategies, processes and policies to improve the administrative and financial management and thus achieve the expected results that will reflect a correct decision making and economic sustainability