Proyecto de factibilidad para la implementación de un establecimiento de asados, utilizando marinadas y aderezos cítricos, en el cantón de Salcedo, 2018

Abstract

The present titration work presents the development of a feasibility study for the creation of the Beef & Burger barbeque establishment, using marinated and citrus seasonings, in the canton of Salcedo, province of Cotopaxi. The studies used to develop the project are the following: the study of the market, through which the application of the surveys to the citizens of Canton Salcedo was carried out, knowing this way the existence of 98% of acceptability for the implementation of the premises; in the technical study, the size of the premises was determined, the production capacity is 99 products per day, the standard recipe format was established; in the administrative and legal study, the functions were established for each of the areas, as well as all the permits that will be needed to implement the premises were analyzed; on the other hand, the financial study established the budgets and evaluations necessary to develop the enterprise, obtaining a total investment of 22 170.16. According to the financial indicators, the following results are obtained: a positive VAN of $ 14 229.54, while the TIR has a percentage of 35%, the cost-benefit ratio of $ 1.51 and the period of investment recovery will be given in 2 years 3 months and 1 day. Through the results obtained from the different studies, it is concluded that the project is totally viable for the creation, the importance of the project is to provide the client with a different and quality product, encouraging the population the consumption of meat in combination with citrus marinades.